Seeing clearly.
Post-cataract surgery, this brand tailors a permanent and unique contact lens for each eye.
Providing lasting vision correction,
and clarity.
*brand identifiers have been removed for confidentiality reasons.
Uplifting possibilities, without
patronising the patients.
We did this across a range of everyday and more adventurous activities.
And especially when it counts most.
My designer created a brilliant visual to show the range of near, far and medium distances.
A campaign that demonstrates what life looks like after cataract surgery.