What’s your reason?
A campaign that moved beyond ‘awareness’.
And stopped showing the over 65’s as pure caregivers.
I wanted to get people to question themselves.
To really answer with their own reason for staying protected.
A campaign that moved beyond ‘awareness’.
And stopped showing the over 65’s as pure caregivers.
I wanted to get people to question themselves.
To really answer with their own reason for staying protected.